Clients
Skills
- Leverage Brand Strategy
- Cohesive Art Direction
- Press Releases and Media Kits
- Style Guide Creation
- Print and Layout Design
- Marketing and Advertising
- Web Design
- Live Event Production
- Photography
- Package Design
- Interpersonal Client Relations
- Graphic Design
- Social Media Design
- Email Campaign
- Typography and Illustration
EXPERIENCE
Online ACCOUNT Manager
ApricotLaw - Hawthorne, Ny | (remote)
- Managed directories and social media profiles for nationally top-ranked lawyers
- Organized department-wide client credentials, awards, associations and reviews
- Update publishing opportunities to increase search engine optimization (SEO)
- Analyze and report increased audience reach through profile creation
GRAPHIC Designer
Hope Community Church - Raleigh, NC
- Leveraged strategic vision for event branding and campaign materials
- Multi-tasked and managed a team with a cohesive voice in design and marketing
- Effectively enhanced internal and external multimedia processes
- Maximized event attendance from 13,850 to 18,000 through targeted promotions
- Produced digital collateral for trending social media campaigns
CREATIVE DIRECTOR & VISUAL COMMUNICATIONS
Gaston Creative - Raleigh, NC
- Ensured quality branding and promotional positioning for national clients
- Enabled clients to broaden target audience reach
- Expertise in design, marketing, advertising, social media and web design
- Developed print and digital art pieces for gallery display and purchase
MULTIMEDIA DESIGNER AND PROMOTIONS SPECIALIST
TRIANGLE BUSINESS JOURNAL - Raleigh, NC
- Strategically reached 25,000+ subscribers through weekly visual communication
- Designed event collateral and directed promotional materials for 35+ corporate events
- Managed live event productions for award-winning Triangle business leaders
- Coordinated email marketing campaigns with high click-through rates
- Created industry-wide, nationally recognized print and digital advertising
LEAD Graphic Designer
Department of Studio and Digital Arts - Lynchburg, VA
- Lead designer for department promotional materials
- Collaborated with faculty and staff to produce effective layout design
- Improved advertising materials for the School of Communications
- Mastered illustration, photography, typography and publication techniques
Gallery Attendant
Department of Studio and Digital Arts - Lynchburg, VA
- Assistant in setting up gallery and changing each exhibit
- Maintained current knowledge about the artists and art pieces
- Collaborated and organized the gallery with other attendants
Club President and Facilitator
AIGA@Liberty - Lynchburg, VA
- Selected and supervised the AIGA@Liberty Board
- Directed and workshops for professional interactions with students
- Designed and influenced event posters and social media designs
2012 - 2013
Graphic Design Intern
Carolina Reprographics - Raleigh, NC
- Assisted with projects for state councilmen, architects and package design
- Assisted with workshops, client consultations and design implementation
- Was declared "Our favorite intern" due to work ethic, mindset and creativity
Awards
VOLUNTEER
- Hope Community Church, Photographer
- Carolina Reprographics, Graphic Design Intern
- YMCA, Philanthropist
- Hyland Heights, Stage and Production Design
- Grace Christian School, Set Designer
- PHOC, Assistant Camp Counselor
- AIGA@Liberty, Student Advisor
- SODA Seat Covers, Graphic Design and Film